How Did ClickPost Increase Organic Traffic by 51% and Earn Its First AI Search Citations?
🧩 Client Snapshot (At a Glance)
| Industry | SaaS / Logistics Intelligence Platform |
| Duration | May 2025 – Feb 2026 |
| Goal | Increase global brand visibility through citations, brand mentions, and LLM-friendly placements |
| Key Services | LLM focused Digital PR with Citation & Listicle Campaigns |
⚠️ The Challenge
ClickPost is a fast-growing Indian SaaS brand looking to expand its presence beyond domestic markets.
Key challenges included:
- Need for citations and mentions, not just traditional backlinks
- Increasing presence in ranking-based listicle articles
- Limited brand visibility outside India
- Improving discoverability in AI-driven search and LLM responses
- Building visibility in content consumed by enterprise ecommerce, logistics, and operations teams
- Building trust and authority in international SaaS ecosystems
The objective was clear: become visible wherever logistics SaaS tools are being compared and discussed globally.
Our Approach
At Unifiedist, we built a citation-first Digital PR strategy designed to improve both SERP and LLM visibility.
Our execution included:
- Identifying ranking listicle opportunities in logistics, ecommerce, SaaS, and operations content
- Securing mentions in articles such as:
- “Best Shipping & Logistics Software”
- “Top Post-Purchase Experience Platforms”
- “Best SaaS Tools for Ecommerce Operations”
- Prioritizing publications read by:
- Ecommerce leaders
- Supply chain & operations managers
- D2C and enterprise logistics teams
- Targeting global publications to establish ClickPost as a non-regional, international SaaS brand
All placements were aligned with ClickPost’s inclusion criteria.
📈 Results
| Metrics | Before (June 2025) | Feb 2026 | Growth Rate |
|---|---|---|---|
| Organic Traffic | 27162 | 40988 | 50.902% |
| Branded Traffic | 1100 | 1298 | 18% |
| AI share of voice | 0 | 1 | 100% |
| Mentions & Citations in LLM | 0 | 1 | 100% |
LLM Visibility:

SERP:

Example Links We Built For ClickPost
Listicle
Editorial
Why It Worked
- Citation-first approach: Optimized for brand recall and AI-driven discovery
- Strict relevance filter: Only placements read by ClickPost’s actual buyers
- Global focus: Helped transition perception from Indian SaaS to an international brand
- LLM-aware PR: Ranking listicles support visibility in AI answers and comparisons
Client Feedback
Project Summary
| Service | Digital PR & Listicle Outreach |
| Duration | June 2025 – Feb 2026 |
| Links Acquired | 90+ Links (Mix of Listicle & Editorial) |
| ROI Focus | Brand authority, AI discoverability, and long-term visibility |
Key Takeaways
- Brand mentions and citations are increasingly important for LLM visibility
- Ranking listicles drive higher trust than standalone editorial links
- Global SaaS brands need audience-first publication targeting
- Digital PR can support both human search and AI-driven discovery




